Successful female entrepreneurs urge SMEs to focus on self-development and meeting specific needs for building prosperous brands.
During the Women’s Day edition of the UBA Business Series, entrepreneurs emphasized investing in oneself and having a proper business structure.
Panellists including Chioma Ikokwu, Atilola Moronfolu, Onyeka Michael-Ugwu, and Oshuwa Tunde-Imoyo shared valuable insights on business growth.
Chioma stressed meaningful partnerships, separating lifestyle from business, and clarity in offering products or services to customers.
Onyeka advised building a dedicated team for business growth and treating them right to maximize their potential.“I always tell people, build a team that can give their best to your business. When you treat your team right, they will put their all into growing your business,” she said.
Atilola highlighted the importance of a proper business structure, standard operating procedures, and separating personal and business finances.
“Get your structure right, you need to have a standard operating procedure that works whether you are physically present or not. Also, it is very important to separate your personal finances from your business finances, that way, your business learns to thrive on its own,” she explained.
Oshuwa emphasized continuous education, skill development, and the value of seeking help when needed for making better business decisions.
UBA’s Group Head, Marketing and Corporate Communications, Alero Ladipo, praised the panellists for sharing their knowledge and commitment. “We believe that SMEs, especially those run by the females, are the engine of growth in any economy, and so, at UBA, we invest in educating our customers and Small business owners on tips that will help them run successful businesses that can impact the world,” Ladipo said.
UBA aims to equip SMEs, particularly women-owned businesses, with strategies for success through frequent business series.
