Qatar Airways and gategroup unveiled a groundbreaking catering partnership to elevate inflight dining experiences through a Business Management Agreement. This agreement encompasses collaboration on passenger dining, sourcing, healthy eating, and sustainability initiatives.
Qatar Airways will augment its commitment to aviation excellence by leveraging gategroup’s prowess in menu design and culinary concepts. The aim is to deliver refined culinary experiences both inflight and in world-class lounges at Hamad International Airport.
According to Engr. Badr Mohammed Al-Meer, Qatar Airways Group Chief Executive Officer, this collaboration will enhance the airline’s brand image.
He said: “This partnership with Gategroup will amplify the Qatar Airways brand by delivering refined culinary experiences for our guests, inflight and on the ground in our world class lounges at Hamad International Airport.”
Similarly, CEO of gategroup, Mr. Christoph Schmitz, expressed enthusiasm, emphasizing the transformative power of collaboration and shared values.
Schmitz said: “We are genuinely honored to walk this path alongside Qatar Airways. It is a journey of discovery, growth, and immense potential, and we firmly believe in the transformative power of collaboration, where two companies come together with shared visions and values to craft something truly outstanding.”
Gategroup’s culinary team will operate from Doha, contributing to the establishment of a dedicated culinary studio for Qatar Airways. This studio will foster innovation, co-creation, and efficient menu design.
The culinary focus will prioritize high-quality ingredients, health, and sustainability, with an emphasis on local sourcing and supporting regional businesses.
To ensure culinary excellence, robust processes will be implemented for menu development, production efficiency, and quality monitoring.
Furthermore, this collaboration aims to explore new revenue streams and enhance operational and commercial efficiencies for Qatar Airways.
This partnership signifies a fusion of culinary creativity and operational excellence, heralding a new era in Qatar Airways’inflight offerings.
